Joan Breibart

Joan Breibart, Founder of the PhysicalMind Institute, started the Pilates boom in 1991 when she organized The Institute for the Pilates Method which introduced the first Pilates certification program; the first Pilates Matwork video, “Working out the Pilates Way”; the first Pilates encyclopedia, Reformer Exercises; the invention of the patented Mini Reformer, a collapsible home use machine and numerous other innovations including a new Chair now marketed as the Mve. The Institute’s courses deliver the most evolved professional training today. Their latest innovations are Standing Pilates, Circular Pilates, and a wearable resistance system called Tye4®. In addition, she is co-founder with Meredith Luce MS, RD, LN of 80Bites, a weight loss program that is compatible with Pilates principles: less is more. Prior to 1991, Breibart spent 10 years in publishing and 20 years in the beauty/hair business. She has the edited and authored numerous books among them is Programmed Marketing (1971); Standing Pilates (2005); and Body Biz (2006). She is a graduate of Barnard College.